How to Understand the EU TPD, or How To Herd Cats. . . . . . . .


How to Understand the EU TPD, or How To Herd Cats!

The TPD (Tobacco Products Directive) fiasco has been going on for a considerable time, but now we are close to the implementation date when it will be passed into UK law.
The arguments have raged on and on, but we just want to inform our customers how the new regulations will affect their vaping lifestyle.

The main points are:

1) The maximum strength of Nicotine liquids will be limited to 2% (20mg/ml).
2) The maximum size of refill bottles containing Nicotine liquid will be 10ml.
3) The maximum capacity of any tank/clearomiser etc will be 2ml.
4) There will be a transition period between May 20th 2016 and May 20th 2017.

All of the above will have to be tested and notified to the EU in order to gain an EC ID number which will allow them to be sold.
Below this brief explanation is the Guidance page from the MHRA (Medicines & Healthcare products Regulatory Agency) which is
the organisation responsible for implementing the regulations in the UK. Below that is a copy of Section 6 of the statutory instrument
which was laid before Parliament and which forms the new UK regulations.
It’s easy to see just how much bureaucracy and expensive testing of products will be involved in order to keep products on the market
and/or to introduce new products.

Transition Period.

Products falling under TPD Regulations on sale before May 20th 2016 must be notified by November 20th 2016. If they are not notified,
Retailers will be allowed to sell off existing stock until May 20th 2017, but only if it was produced prior to November 20th 2016.
Any products that have not been notified must then be withdrawn from sale on May 20th 2017.

So, the products containing Nicotine, including the larger than 10ml sizes, will remain on sale through to May 20th 2017.

Supplies of higher strength Nicotine liquid (higher than 2% {20mg/ml}) will inevitably begin to run down leading up to May 20th 2017,
as will supplies of Nicotine liquid in bottles with a capacity greater than 10ml; that is of course, unless changes which are being called
for not just by manufacturers/retailers/vapers, but by members of the House of Lords, are introduced.

Advertising and the media.

Virtually all mainstream advertising or promotion of ecigarettes/vaping, TV/Radio/Online, will be banned from May 20th 2016. This was heavily
criticised in a House of Lords debate, Vaping and the TPD discussed in the Lords Grand Committee 10/05/16, a bit long but worth watching.

All in all, you might not see many changes initially, but over the next 12 months, you will see just how disproportionate the regulations are.

For a full overview follow this link for the MHRA’s Full Documentation.

Great News & Great Reviews

CBD Customer Reviews


I thought I would share a couple of reviews from our customers who have been using our CBD Vape Juice and our newest product, CBD Oral Tincture.

I’ll let their words tell their stories.

My Name is Rose, and I am a resident of Walcot St in Bath.
My problems started after an accident at the age of 14 that damaged my spine to the extent that over the last 3 decades it has turned into a Degenerative spine condition. It is in-operable and I am in constant chronic pain, which never leaves me, day and night.
At the time of the accident, which happened 54 years ago, (I am now 68) the only technology without invasive surgery was X-Rays, and they just did not show the extent of the damage to my spine. Only after an MRI scan much later in life did they find the whole story out and by then it was too late to operate, and the only course of action available to me through the health services was pharmaceutical strength pain killers, which left me numb to the world and somewhat non-productive, leading to times of depression for both me and my family.
Over the last 10 years my quality of life has plummeted, as has my health still further as I have also been diagnosed with ME (Myalgia Encephalopathy) and Fibromyalgia, and just the little things like being unable to pick up my grandson, or even just get up in the morning, has really depressed me and my family.
A soon as I heard that the team at the Electro Tobacconist were starting to sell CBD products, I contacted them and started researching, and decided that the Oral Tincture would be best for me.
After a week of daily use, I am definitely noticing very positive effects, less pain, less anxiety, and I am finally able to relax and escape the vicious circle of pain that has debilitated me for so long.
I am noticing no bad side effects and there is definitely less stress on me and my family.
Now, at the age of 68 I just wish I could have known and used CBD’s earlier in my life, as it would have lessened the last 5 decades of constant pain. Now I can actually look forward to the next day, and the next day after that, which I can’t remember happening for so long.
If you would like to verify my story, I would be happy to be contacted via the team at The Electro Tobacconist, just contact them, and they will forward the enquiry to me.

And this next one is from Barry,

 I will start by giving you some background history about myself. I have been involved with boats since I was 15, and that led me to a career in the Royal Navy, and to where I have lived for the best part of the last 25years, on a narrow boat with my wife on the Kennet and Avon Canal.
Whilst serving in the Royal Navy, I had an accident in 1995 which left me with constant pain in my thighs and lower spine. Also, my work in the Royal Navy put me in contact with various hazardous activities and materials, which have led to various other ailments affecting me and adding to the constant pain. Being in pain for so long, and having doctors try to treat me every which way their expertise would allow, I was left with a life that was governed by pain killers, mainly morphine based, that once taken would not only incapacitate me for the day, but would not always guarantee taking the pain away. This led me down a road to depression, over-eating, drinking way too much alcohol and basically losing control of my life, I was not productive anymore, I couldn’t focus on anything, my family suffered and my whole way of life on the canal was put into question. Something had to be done differently, before it was too late.
One day someone asked if I had tried Cannabis to help deal with the pain. Now as a former Royal Navy officer, I had never used cannabis recreationally, so at first I was very wary, but I did try it, and it did deal with the pain very well, but, as with the morphine based pain killers, I was too stoned by the time the pain had gone to be productive and useful.
Last year, to help me quit cigarettes I started vaping, and as I already knew the staff at the Electro Tobacconist, I went there to get my electronic cigarette, and to this day I have not smoked a cigarette, but this led to a problem of how to use cannabis without tobacco, so I started to investigate the availability of obtaining cannabis oil to add to my vape liquid. About the same time the Electro Tobacconist started to sell CBD vape liquid, and suddenly the answer was in sight, all the good of cannabis, but without the THC, so no ruined day, and I could continue my day as normal, and I can tell you that it’s been years since I could say that. The unique thing about the Electro Tobacconist is that they are selling at affordable prices to everyone, they have they’re recommended retail price, and all they ask is that you pay as much as you are able to afford towards that price, which is so refreshing these days. Just go and talk to them at the shop, they will listen, and they promise to make it available and affordable to everyone who needs it, they may look a little different but they are really nice, genuine people who want to help, and I can’t thank them enough.
They started me of on 500mg of CBD, and that same week my scooter broke down. Now I use the scooter every day to stay mobile, and without it I was worried that I would be stuck till it was fixed, but the usual panic and anxiety that this sort of situation usually brought on didn’t happen. Within a week of using the CBD vape juice I was less anxious and much abler to get my head round the situation, suddenly I was able to think it through and not let it take over my life, and then I realised that my constant companion, Pain, was not so intense either, and I could actually think about taking my dog for a walk, and a proper walk as well.
Now after about a month of using the CBD vape juice as and when I need it, I have stopped taking the morphine, I am able to keep focus without getting anxious, I am so much more mobile, whilst still having to use the scooter for long distances, I am able to walk further than I have for years, without being crippled by the pain. I cannot put over in words how much my quality of life has improved exponentially within such a short time, which improves everyone else’s lives around me as well, it has given me a chance to live again, rather than just existing.
I now feel so good that I have asked my Doctor to stop prescribing me any other pain killers, he has asked me to see how it goes but is not opposed to me using the CBD, as long as it works. I will be seeing him again soon and will update via Bing with another review here on the website.
I realise that my experience will be unique to me, but if you want to talk to me about any aspect of my use of CBD vape liquid, please either email the shop using this email,, or call them at the shop on 01225-789-795, they will take your details and then pass them on to me and I’ll contact you, I will be more than happy to talk to you about my experience.

C.B.D Tincture to be available from Tuesday 29th March

C.B.D Tincture 

By popular demand we are proud to announce that we will have a CBD Tincture available in different strengths. The Tincture will be oil based, not alcohol based, and to begin with we will be selling in 10ml bottles.

As with the C.B.D Vape Liquid, we will be selling on a “what you can afford” basis, Come in and talk to us, be honest and come as close to the RRP as you can afford and we will do our best to make it available to everyone.



Affordable CBD Vape Oil for Everyone, Just be honest.

CBD Vape Juice, Sliding Scale Costing



And now for something positive for you all. As I hope you know we are now selling C.B.D Vape Juice, (and if you dont know what C.B.D oil is, watch this documentary from CNN CNN & Dr Sanjay Gupta CBD Documentary )

Now we are starting to get some great news and results from customers who have been using the CBD Vape Juice for a variety of ailments, but we also realize that the prices could discourage some people, and we really do not want to make something so beneficial to peoples health unobtainable just because they cannot afford it, so here’s what were gonna do.


We will have the Recommended Retail Price (R.R.P) displayed in the shop for the different size bottles and different strengths, all we ask from you is to be honest with us, and give as much as you can afford for the strength you need, obviously we have a bottom line, but please come in and see us and we will do our best to work with you and make it affordable for everyone who would find it beneficial.


Please Note that we are not medically qualified to give you all the info so please do your homework, watch the video, and if you are on any medications please check with your own doctor before using any other medications.



Canadian Vapers Question and Attack Poor Legislation and Thinking !

Vapers Fight Back

Canada showed the world what can happen when vapers band together and protest unjust and illogical laws. We reported how it took just 24 hours before a ridiculous piece of legislation attacking vaping was shelved indefinitely. People power makes anti-ecig campaigners scared because it casts a light on their lies and half-truths that aren’t being questioned elsewhere.

Blasting News has lambasted a couple of leading anti-vaping campaigners this week. Firstly they attacked pharma-funded Stanton Glantz in California and then they turned on the UK’s Martin McKee. “Despite overwhelming evidence of e-cigarettes being at least 95% safer than cigarettes,” they write, “public manipulation continues.” They reported that when confronted on radio to state what the most dangerous thing about vaping is, he replied: “They keep people smoking cigarettes.”

Like McKee, Glantz will lie and then continue repeating the lie in order to give it traction – and this extends to his funding. On POTV, we covered how he received payments from a subsidiary of Johnson & Johnson. He also pockets $6.61 million a year from the National Institutes of Health to spread his ideologically driven campaign. But when asked, he replies: “I’ve never taken a penny from any drug company.” At best this is a disingenuous rejoinder.

Blasting News continues: “These tobacco control groups have a vested interest in keeping smokers unaware of the benefits of e-cigarettes and the public needs to question motives of any group hiding behind children and misstating facts, including the Centers for Disease Control & politician Tom Frieden.”

It’s not just vapers attacking nonsense online; the vaping community is fighting back in Kentucky. Last week, Ashland city commission set the wheels in motion to ban e-cigarette use inside public places. It was driven by the mayor Chuck Charles’s laughable concern for the public’s health: “When you’ve got a chemical that’s used in *anti-freeze, it doesn’t take much to realize it’s harmful.”

Vaper and storeowner Melissa Goodwin responded to Charles’ hysterical outpourings: “People are afraid of what they don’t understand. Legislation should come down to the burden of proof, just like in court.” Vapers and vape shop owners campaigned against the moves and achieved a small victory with stores being allowed to continue offering samples and trials.

Jerry Goodwin, a fellow ecig entrepreneur, added: “We’re a big, tight-knit group. We’re going to push. The city’s going to do what they want to do, but we have several national advocacy groups that will be coming to our aid. I think the controversy’s a little bit bigger than what they were expecting.”

Many vapers in the UK are ready to throw in the towel following the detrimental preliminary ruling from the EU courts last month, but if they do the likes of Glantz and Ashland’s mayor win. If vapers give up the fight then stupidity and ignorance wins.

*PG is used in antifreeze. Unfortunately for Chuck, it is used in non-toxic antifreeze and it is the quantity of a toxin that makes it dangerous – not simply its presence. Tinned tuna has traces of lead (highly toxic in larger doses), we wonder if Charles will campaign to have that banned from his town too?

Courtesy of Planet of the Vapes, Original post can be seen via our Facebook page

A Message From the Guys at A Billion Lives , please support.

Here Comes the Storm



Things have been quiet. We’ve been busy. Heads down. Preparing.

A storm is coming.

I am proud to announce that editing is now finished. We will continue making minor adjustments, but it is done. No more wondering. This film is coming out.

I am exhausted. Our team is tired from editing eight versions of the film. It is emotional work, with so many lives on the line.

Now it’s time to show the world.

Film Festival Premieres

We need your help.

We’ve reached out to the following film festivals all over the world to see if there is interest in premiering the film in their city/country.

They are going through thousands of films and are very busy, so I would encourage you to contact them. Email. Phone. Twitter. Facebook. Whatever it takes.

Let them hear how important this topic is.

True/False Film Festival – Columbia, MO
Hong Kong International Film Festival – Hong Kong
Cleveland International Film Festival – Ohio
Gasparilla International Film Festival – Tampa
American Documentary Film Festival – Palm Springs, CA

Atlanta Film Festival – Atlanta, GA
Dallas International Film Festival – Dallas, TX
Full Frame Documentary Film Festival – Durham, NC
It’s All True – Rio de Janeiro, Brazil
Minneapolis St. Paul International Film Festival
Worldfest – Houston
Florida Film Festival – Orlando, FL
Tribeca Film Festival – New York, NY
Visions du Réel – Nyon, Switzerland
Hot Docs Film Festival – Toronto, Canada

Early May
DOK.fest – Munich, Germany
DocAVIV – Tel Aviv, Israel

If you’d like to see A Billion Lives at other film festivals, please have them contact us.

Theater Near You?

We are gearing up to bring our film to theaters all over the world. Unfortunately, that takes money. We are working to partner with a film distributor, but we need to build a larger following first.

In the meantime we are reaching out directly to theater operators. If you have a theater near you that plays documentary films, please contact them to request A Billion Lives.

If you know anyone that wants to sponsor an after-party for a theater showing, please have them contact us. We are putting together a tour.

It’s Our Time

You helped us dig up information. You connected us with interview subjects. You gave us a loud voice. You helped make this film.

Now is the time to bring it to the world.

Here we go,
– Aaron Biebert & the team


We at the Electro Tobacconist have already contacted The Little Cinema in Bath and have requested that they consider playing the Documentary if they can, and we encourage you all to do the same via their website

or directly via their company email:

Thanks for your continued support,

The Electro Tobacconist Team.

A Guide to Electronic Cigarette and Mod Batteries

A Guide to Electronic Cigarette and Mod Batteries.

All batteries can explode, and it can happen with electronic cigarette batteries.

Which is a shame, as every single incident we have heard of so far has been avoidable.

If you follow the correct safety procedures, e-cigarette battery explosions are very rare – about 1 in 10 million (source).

To enjoy vaping safely, follow the simple rules in this info-graphic:



Using the Right Charger

The number one cause of problems with electronic cigarettes is using the wrong charger.

In fact, at an ECITA meeting we were told it was the cause of every problem the group had come across. (This excludes mechanical mods, as these depends on user knowledge to operate safely. See The Vapers Guide to Voltage, Watts, and Ohms for more information.)

Use the charger supplied or recommended by your supplier to minimise problems.

Buy from a Reputable Supplier

Dodgy e-cigarette batteries are brought into the country and are generally sold on markets and by sole traders.

But batteries and chargers are not something you want to skimp on. Overcharge and over-discharge protection, ROHS certification and external battery testing all cost money, so it’s well worth being wary of cheap batteries and chargers.

Avoid Heat, Cold and Direct Sunlight

According to, extreme heat can lead to the resin in batteries melting and deforming, leading to electrolyte leakage and explosion. Avoiding storing your e-cig battery next to radiators/boilers or in direct sunlight.

Avoid Contact with Water

If your battery falls into or gets saturated with water, cease use. Either return it to the supplier or take it to a recycling station.

If you have a damaged battery, dispose of it correctly. If you’re not sure how,search for a hazardous waste disposal service near you.

Damaged Batteries

The same goes for damaged batteries – it’s just not worth the risk!

Avoid Carrying with Metal

Do not carry in a pocket with coins or keys.

Clean your Battery

The fire service recommends cleaning your e-cigarette battery weekly.

If you can’t manage that, do check your battery every now and again to see if any dirt or gunk has accumulated on your battery connection point. Use an alcohol wipe, cotton bud or tissue to gently clean gunk off.

Travelling with your Battery

By Plane 

Most airlines require you to place your battery in your cabin luggage. Before putting your ecig away, make sure you turn it off by pressing the button five times.

If you have a device with a removable battery, most airlines recommend this should be installed in your device before being checked into hold luggage. Ideally, you would also tape over contact points with insulation tape.

When Abroad

Charging your e-cigarette abroad can prove tricky, as voltage supplied by power networks varies from country to country. The best option for charging your battery is to use the charger and plug recommended by your supplier, but with a plug adaptor bought in the country you are visiting. You can also check power supply before visiting a country on this Wikipedia page.

Ideally, you would also use surge protection, although in practice it’s not always practical to carry around a surge protection device.

Hope this info is useful to you all.

Enjoy vaping while you still can, warns Public Health England !

Pharma-friendly EU clampdown threatens suppliers with ban-hammer.


Analysis of the review by Public Health England on vaping made front-page news, shaming much of the professional health clerisy and the mainstream media, both of whom have campaigned to discourage use of the nicotine delivery tech.

But the newspapers splashed with something Public Health England didn’t recommend – e-cigs on prescription – while ignoring Public Health’s clear warnings about threats to vaping.

The dossier by Public Health England – a UK government body – wrapped up four studies, and concluded that vaping is a powerfully effective tool for smokers to cut down or quit altogether. It also demolished the tabloid myth that e-cigarettes are a “gateway” for non-smokers to start consuming nicotine: vapers are former smokers, or smokers who wish to stop smoking.

Latest estimates suggest that there are more than two and a half million vapers in the UK, and a third have stopped smoking, making it the most effective cessation product ever invented. (If British smokers switched to e-cigarettes, 5 million premature deaths would be avoided, according to one prof.) Recognising this, Public Health recommended sweeping changes to the UK’s tobacco reduction strategy, of which e-cigarettes are not yet a part.

But it also warned of threats that could strangle e-cigarette adoption, threats of which most of the UK vapers seem unaware. Missing from the yesterday’s headlines were Public Health’s misgivings about the future. E-cigarette use has hit a plateau in the UK (perhaps as a result of tabloid misinformation) and further adoption of the technology could be thwarted by regulation.

The United Nations (via its WHO arm) wants to ban e-cigarettes globally. In the UK, the immediate threat is from the EU, whose regulatory response is only slightly less potty.

E-cigarettes today are a consumer product, not a highly regulated medical product. But thanks to the efforts of a Labour MEP, that will soon change. The EU has revised the Tobacco Products Directive (TPD (2014/40/EU), or “TPD2”, which must come into force by May 2016.

TPD2 bans liquids being sold in bottles larger than 10ml, and any liquid stronger than 20mg/ml of nicotine (smokers looking to quit often start with 24mg/ml) and restricts the size of tanks. Manufacturers will also have onerous testing, reporting and monitoring obligations. Advertising the products will be prohibited. If that’s not bad enough, the real Devil’s in the detail: a manufacturer or supplier will need to inform the regulator of every new product six months in advance, while every change also needs six months’ notice.

A Blackburn-based company – Totally Wicked – is challenging the legality of TPD2 in the European Court. TPD2 prohibits all cross-border trade in vaping products, which rather runs counter to one of the EU’s “four pillars”: the free movement of goods.

Flawed assumptions

TPD2’s legality is iffy for a number of other reasons too – see the PDF of the judicial referral to the ECJ, where the case is concisely summarized in par 62:

The EU legislature appears to have proceeded under an implicit assumption that [e-cigarettes] pose an equivalent risk to public health and should therefore be regulated. The assumption is significantly flawed.
The government has launched an 11th hour consultation on how to implement TPD2 – there’s an excellent summary with links here. (If you want to respond, hurry up, as it closes on September 3).

As Public Health notes, in its understated way: “The TPD certainly raises the barrier for bringing EC products to market or continuing to market existing products, and will undoubtedly constrain the EC market.”

The impact on British vapers is likely to be significant, because the choice of regulator of e-cigs in the UK is most likely to be the MHRA, which is part-funded by the pharmaceutical industry. (The taxpayer pays for the regulation of equipment, while pharma pays fees for the regulation of medicine.) The drugs industries’ own inferior NRT products (such as gum and patches, or varencline-based drugs such as Champix) have been comparatively ineffective in reducing smoking. What’s the betting that the MHRA’s interpretation of the directive becomes extremely demanding – demanding enough, say, to drive suppliers out of business?

We can already guess what regulation might look like, for the UK has had an opt-in regulatory regime for vaping suppliers for some time. This scheme permits a supplier to qualify their wares as medical product. In five years only one e-cigarette product – from tobacco giant BAT – has gained approval. As Public Health notes, the cost of bringing your manufacturing up to meet this standard costs millions. A startup selling juice or a new atomiser can’t hope to find such funding.

With cross border trade prohibited, e-cigarettes would rapidly become a black market product, leading the surreal situation of police and customs agencies being required to “bust” traffic in the most effective smoking cessation technology the UK has ever seen. As if they haven’t already got anything better to do. ®

E-cigarettes are already restricted in Wales, and banned at the BBC. But what on Earth compels people to do this?

Perhaps there’s indignation and envy among the health professionals that a successful technology became widely adopted without their involvement, making them look redundant? Perhaps they simply can’t stand people enjoying nicotine?

“Moral indignation towards pleasure-giving ‘vices’ may well be a motivation for some of those working in the tobacco control industry,” suggests Chris Snowden. What makes nicotine vaporisers effective – and the gums and patches ineffective – is that one is pleasurable, and the other is not.

Fight for your right to vape the way you like !


The basics of the E.U TPD (Tobacco Products Directive)

TPD Article 20 imposes regulations on e-cigarettes and e-liquid including restrictions on bottle sizes, nicotine strength, tank sizes and devices that will be available. It introduces a number of testing and reporting measures that will significantly increase production costs and therefore sale prices. The current indicative timeframe has “implementing act” requirements starting in the last quarter of 2015, with an expectation that several if not all ofthe more severe restrictions will be in place by May 2016.

How the TPD impacts Vaping and the Industry as a whole…

The business that is the first point of import of ANY product into the EU, or that manufactures any product, has to identify itself as the “producer”, and take FULL LEGAL responsibility for the quality and safety of the product. This will eventually kill off the “High End” market and will completley wipe out any kind of imports from the US and China since the vendor in the UK or EU will have to vouch for the saftey of the devices they have imported and will be open to legal court cases if a device is seen as unsafe.

No e-liquid in bottles of more than 10ml, or in nicotine strengths any greater than 20mg/ml (2%). There will be significant testing required for all flavoured e-liquids, meaning that we will probably be unable to supply as big a range as we do currently. (£10,000 roughly per certificate, per flavour, per nic strength…etc)

Under EU TPD… no tanks over 2ml capacity.  “Closed” system only, with leak proof refilling which is standardized across the entire market.  Drippers, rebuildables and about 95% of the clearo and glasso tanks will immediatley become illegal and vendor would have to ditch about 90% of their stock as a write off.

The Tobacco Products Directive is already here, and it is already a law that is waiting for implementation in 2016, but it is not inevitable.

Totally Wicked has mounted a legal challenge against this legislation.

Drug companies do not make profits by curing they profit by treating

And that is precisely why Big Pharma is fighting e-cigs tooth and nail.

a. ecigs work as a 99% safer alternative to smoking. Thus declining sales of 97% useless NRT’s such as gums, patches or the potentially deadly stop-smoking drugs

– but NRTs are petty cash – read on:

b. (and much more important financially): people who do not smoke are less likely to get smoking-related diseases. And there is NO profit for Big Pharma from healthy people.

Big Tobacco and Big Pharma have a marriage made in hell.

Big T makes people sick. Big P makes lots of profit “treating” those people (treating, not curing, note the difference). And Big Government rubs its hands – grabs tobacco tax and income tax while people are working – and is delighted when smokers die early instead of collecting the pensions that they paid for during their working years.

Those three have no interest in seeing people – smokers, human beings – disembark from this “wonderful” and very profitable tobacco gravy train. No interest whatsoever.

How can you get involved?

First of all, the UK is going into a General Election in May of 2015, and even after the election you can still use the following website to find out your MSP and your MP and their email and contact information.  Send them a letter or an email or even visit them during their public meetings with their constituents to press home the importance of removing or drastically changing the effects the TPD law will have on the ecig industry and community in the EU…

Speech to the White House by Aaron Biebert of ‘A Billion Lives’

Speech to White House OMB

All of us at The Electro Tobacconist are fully supporting Aaron Biebert and the ‘A Billion Lives’ team and if you are interested in the future of vaping then you should at least go to their website at or their FB page at


To President Obama and staff at the Office of Management & Budget:-

The World Health Organization projects that a billion people will die this century from smoking-related illness. In the United States alone, more people die each year from smoking than AIDS, alcohol, illegal drugs, murders, suicides, and car accidents combined.
Smoking is deadly.
Unfortunately, so are poor regulations.
Throughout history, powerful people have used fear mongering and regulations to further their own interests and moral agendas. For nearly 50 years, condoms were illegal in our country. A black market formed. People were even arrested.

It was not until World War I that we fully realized how foolish these anti-condom regulations were. Instead of allowing condoms, the US government issued ineffective prophylactic soap. By the end of the war, the US military had diagnosed nearly 400,000 cases of syphilis and gonorrhea.

Here today, I watch history repeating itself.
It’s no secret that many of our current troops and nearly 40 million Americans are facing a deadly addiction to cigarette smoking. 70% of them want to quit, half try each year. Only 6% of them succeed. Telling people to quit smoking is nearly as effective as telling people to quit having sex. We must help them.
Much like the prophylactic soap from WWI, it is clear that recommended quitting methods such as nicotine gums, patches, and prescription pharmaceuticals are ineffective. On top of that, FDA approved drugs even list depressed mood and suicidal behavior as side effects. People are killing themselves to quit smoking.
In the meantime, a new industry comprised of mostly small independent business owners has developed to help smokers quit cigarettes by switching from lighting tobacco on fire to vaporizing a nicotine solution using methods similar to fog machines and FDA-approved nicotine inhalers. Many consider the invention an important milestone in medical history and millions of users credit vaping with saving their life. Smoking among young people is now at a record low.
After years with no decline in smoking prevalence, things are finally headed in the right direction.
The proposed deeming regulations by the FDA would ban 99% of these vaping products and hand the remainder of the market share to big tobacco companies who would prefer to sell cigarettes. Smokers need more options to quit, not fewer. The expected harm caused by these regulations is so large, our production company decided to make a film about it.
Our investigation has found alarming and concrete evidence of:
Illegal activities by the CDC in funding lobbying
Conflicts of interest among FDA leadership
Significant conflicts of interest among leading health charities such as American Cancer Society, American Lung Association, and American Heart Association
Pharmaceutical companies aggressively lobbying and funding organizations to fight against vaping
Cigarette taxes and smoking-related medical spending are tremendous sources of funding for many powerful industries and trusted health brands. Without smoking, they will face significant funding shortages.
To learn more about the technology and health effects of vaping, we interviewed the former president of the World Medical Association, former executive director at the World Health Organization, and many more doctors, scientists, and health experts. We have yet to find one expert in the field that doesn’t believe vaping is significantly safer than smoking. Most say that demonizing and over-regulating vaping products will lead people back to smoking.
The United Kingdom government’s Public Health England committee recently declared that “E-cigarettes are significantly less harmful to health than tobacco and have the potential to help smokers quit smoking.”
Key findings of the review include:
The current best estimate is that e-cigarettes are around 95% less harmful than smoking
Nearly half the population (44.8%) don’t realize e-cigarettes are much less harmful than smoking
There is no evidence so far that e-cigarettes are acting as a route into smoking for children or non-smokers
Rather than bowing to fear mongering and launching into regulations before there’s scientific evidence to support them, we urge caution and a measured approach. There’s no credible evidence that vaping is causing harm to the public, but millions of people say that it’s helped them quit smoking.
Nobody is saying that vaping is perfect. Just like condoms, there are moral and risk issues still being debated. Just like condoms, a common sense approach will save lives.
It’s time to return the deeming regulations to the FDA and begin a collaborative approach to rulemaking that doesn’t condemn millions of people to addiction and death.
Aaron Biebert